Cannes Lions 2018
Cannes Lions Marketing Collateral and Event Branding
Float away on the Rosé
With bigger business goals, 2018 we were tasked with:
- Creating a luxe Teads branded experience on the Yacht to do business and build rewarding relationships with brands directly.
- 9 event websites were designed,
- 15 email templates,
- partnered sponsors comms created to help drive more attendees for consistency.
- All goodies were bespoke branded with Teads branding by Teads and produced by the wonderful 23 layers team, creating a more premium experience for clients. Goodies looked so good that everyone wanted their hands on.
- Designed and created an interactive vending machine touch screen game.
- Plus created launchpad for Teads Studio AR format and interactive demo experience on board for clients.
2018 closed 10 global partnership deals. The Teads yacht hosting over 400 meetings, daily content sessions (streamed live globally), nightly Teads Unplugged sessions with live bands every night. An impressive line to get on every night.
Role: Project Lead, Design Director
