The following might seem obvious but sometimes we are short time, juggling different projects/clients/priorities, and the state of our presentations is overlooked. These ICKs can affect your end goals of securing a client or money…. SO here’s just a friendly reminder of some turn-offs to avoid.
1. Excessive text:
Overloading your slides with too much text is a major turn-off. Your slides should serve as visual aids, not as a script. Use concise bullet points or visuals to convey your main ideas and engage your audience.
2. Itty bitty tiny text and small fonts:
Using small fonts make it difficult for the audience to read your slides. Make sure that your text is large enough to be easily legible, even for people sitting farther away from the screen… without needing binoculars.
3. Overly cluttered slides:
Crowding your slides with excessive content, images, or animations can overwhelm your audience. Maintain a clean and uncluttered layout to help viewers focus on your key messages.
4. Boring AF Visuals:
Using generic or low-quality res, shitty visuals can make your presentation less engaging. Include high-quality images, charts, graphs, or videos that enhance your message and capture the attention of your audience.
5. Dry monotonous delivery:
Reading directly from your slides or speaking in a monotonous tone can quickly bore your audience. Instead, use your slides as a visual guide and speak naturally, using your own words to elaborate on the information presented. Even adding in a bit of humour can make it WAY more memorable.
6. Lack of interaction:
Presentations should be interactive and engaging. Avoid a one-way flow of information by incorporating audience participation. Engage with some questions, conduct a poll, or encouraging discussions.
7. Lengthy presentations with too much content:
Lengthy presentations that drag on can cause audience fatigue and disinterest. Especially if they are super heavy in content and full of new information for your audience. Keep your presentation concise and focused on the most important points to maintain audience engagement.
8. Poor organization:
Presentations without a clear structure or logical flow can confuse the audience. Make sure your content is well-organized, with a clear introduction, body, and conclusion. Use transitions and sections to guide your audience through your presentation.
9. Lack of eye contact:
Failing to maintain eye contact with your audience can make your presentation feel impersonal and disconnected. Over zoom… ask people to put their cameras on! You wouldn’t like presenting to an empty room or with their eyes closed. So it shouldn’t be the same online.
10. Technical difficulties:
Technical issues such as projector malfunctions, sound problems, or compatibility errors can disrupt the flow of your presentation. ALWAYS TEST your equipment and run though beforehand and have backup plans in case of any unexpected issues.
Most of these can be avoided and if thought about before hand, can ensure your audience is TURNED ON and engaging with your content.
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